{"id":3144,"date":"2026-05-07T19:06:46","date_gmt":"2026-05-07T19:06:46","guid":{"rendered":"https:\/\/www.tv-plattform.de\/?page_id=3144"},"modified":"2026-07-15T14:57:07","modified_gmt":"2026-07-15T14:57:07","slug":"smart-media","status":"publish","type":"page","link":"https:\/\/www.tv-plattform.de\/en\/smart-media\/","title":{"rendered":"Smart Media"},"content":{"rendered":"\n\n
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Smart Media<\/p>\n

Smart Devices. Smart Content. Smart Questions.<\/h1>\n
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Connected TV, personalization, FAST channels, voice control, operator apps: the home of television is becoming more intelligent and more complex. <\/p>\n

The Smart Media working group examines the technological, legal, and regulatory framework conditions surrounding smart media offerings and devices.<\/p>\n <\/div>\n \n \n <\/div>\n \n

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Head of the Working Group<\/h2>\n
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As Chief Technology Officer Distribution, Dr. Siegbert Me\u00dfmer heads distribution at Seven.One Entertainment Group of ProSiebenSat.1 Media SE and, alongside CEO Nicole Agudo Berbel, represents the company on the DTVP board. <\/p>\n

He has headed the Smart Media working group for many years. With his doctoral expertise in the industrial economics of digital television markets and many years of experience in distribution, addressable TV, and streaming, he brings a rare combination of economic depth and a practical broadcaster perspective to the work of the DTVP.<\/p>\n <\/div>\n \n <\/div>\n\n

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\n 21. September
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\n Monday\n11:00\u201314:00 in M\u00fcnchen <\/p>\n\n

Members only<\/p>\n \n

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Dr. Siegbert Me\u00dfmer \u00b7 Seven.One Entertainment Group<\/h3>
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\u201cSmart Media is changing not only devices, but the entire distribution landscape. Our working group ensures that broadcasters, platforms, and manufacturers shape this transformation together rather than each fighting on their own.”<\/p> <\/blockquote>\n\n <\/div>\n\n

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THE ENGINE ROOM OF THE WORKING GROUP<\/p>\n

Task Forces
\nFocused. Results-oriented.<\/h2>\n
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Task forces address specific topics that have emerged as particularly important in the working group\u2019s activities. They work in a focused manner, for a limited period of time, and deliver concrete results. Participation is open to all market participants \u2014 regardless of DTVP membership.<\/p>\n <\/div>\n \n \n <\/div>\n <\/div>\n<\/section>\n\n\n\n\n

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Task Force<\/p>\n

Metadata<\/h2>\n
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\u201cMetadata is a love letter to the future.\u201d<\/p> <\/blockquote>\n\n

\n Ralf Fenge, Head of the Metadata Task Force <\/div>\n <\/div>\n\n
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In today\u2019s media world, metadata is the key to discoverability and thus to access to viewers \u2013 whether as traditional linear TV broadcasting or in streaming. The Metadata Task Force is dedicated to monitoring current developments in metadata and creating an overarching understanding of how metadata can advance our business.<\/p>\n <\/div>\n \n

Request participation <\/svg><\/a><\/div>\n <\/div>\n\n \n <\/div>\n <\/div>\n<\/section>\n\n\n\n\n\n\n\n
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Additional working groups & task forces<\/p>\n

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Media over IP<\/h3>\n
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Hybrid and converging IP infrastructures are changing media distribution. The Media over IP working group brings broadcasters, platforms, and manufacturers together for the market launch of new technologies based on open standards.<\/p>\n \n \n Go to Media over IP working group <\/svg> <\/a>\n <\/div>\n <\/div>\n

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Ultra HD<\/h3>\n
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From production and distribution to reception: the Ultra HD working group addresses all aspects of ultra-high-resolution images, HDR, and Next Generation Audio, as well as practical interoperability testing in the established Plugfest series.<\/p>\n \n \n Go to Ultra HD working group <\/svg> <\/a>\n <\/div>\n <\/div>\n <\/div>\n\n <\/div>\n<\/section>\n\n\n\n\n \n

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Membership<\/p>\n

Help shape the future of media technology.<\/h2>\n

DTVP thrives on the expertise of its members. If you would like to actively help shape the development of digital media standards, you\u2019ve come to the right place.<\/p>\n

Request membership <\/svg><\/a><\/div>\n <\/div>\n\n
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