{"id":4004,"date":"2026-06-08T09:47:31","date_gmt":"2026-06-08T09:47:31","guid":{"rendered":"https:\/\/www.tv-plattform.de\/?p=4004"},"modified":"2026-06-18T11:58:40","modified_gmt":"2026-06-18T11:58:40","slug":"media-innovation-platform-7","status":"publish","type":"post","link":"https:\/\/www.tv-plattform.de\/en\/media-innovation-platform-7\/","title":{"rendered":"Media Innovation Platform #7"},"content":{"rendered":"\n<section\n    id=\"tb-block_ff98931899bdbe43f42fec0e82cb30d3\"\n    class=\"txtb txtb--align-left txtb--width-narrow has-padding-half\"\n    >\n    \n    <div class=\"txtb__container\">\n        <div class=\"txtb__inner\">\n\n            <p class=\"txtb__eyebrow\" style=\"font-family: var(--font-mono); font-size: clamp(0.875rem, 1.2vw, 1rem); font-weight: 700; color: var(--color-dark)\">Press Release<\/p>\n            <h2 class=\"txtb__heading\" style=\"font-family: var(--font-body); font-size: clamp(1.5rem, 2.5vw, 1.875rem); font-weight: 700; color: var(--color-dark)\">\u201cAI as a Game Changer: Efficiency &amp; Value Creation in TV &amp; Streaming\u201d<\/h2>\n                            <div class=\"txtb__text\" style=\"font-family: var(--font-body); font-size: clamp(1rem, 1.5vw, 1.125rem); font-weight: 400; color: var(--color-dark)\">\n                    <p><em>Frankfurt\/Main, June 8, 2026<\/em><\/p>\n<p>DTVP (Deutsche TV-Plattform e. V.) invites you to MEDIA INNOVATION PLATFORM #7 (MIP) on June 25, 2026, in Berlin. The now seventh edition of this format is dedicated to a topic that is currently reshaping the industry: \u201cAI as a Game Changer: Efficiency &#038; Value Creation in TV &#038; Streaming\u201d.<\/p>\n<p>Artificial intelligence is changing TV and streaming. But where is its use already economically worthwhile today? What just a few months ago was still considered \u201csomething with AI\u201d is now delivering added value.<\/p>\n<p>One day in Berlin, four formats: keynote, panel, best practices, live demos and fishbowl \u2013 MIP #7 expands on the DTVP panel from ANGA COM 2026 and focuses on the challenges and opportunities for the use of AI in production, distribution and marketing.<\/p>\n<p>MIP is not a lecture-style format. The keynote and panel discussion set the tone. Best-practice sessions, an accompanying exhibition with live demos from various providers and a fishbowl round turn it into a working format. Participants bring not only questions, but also their own experiences.<br \/>\nDTVP has secured high-caliber industry representatives, experts and companies for the event, including Seven One Entertainment Group, Hochschule f\u00fcr Technik und Wirtschaft Berlin, RTL Studios GmbH, WDR, Amazon Web Services, CARIAD, Fraunhofer Fokus, Nielsen and Media Press.<\/p>\n<p>The day will be moderated by Dr. J\u00f6rn Krieger, media journalist. Members of DTVP and non-members alike are welcome at MIP #7.<\/p>\n                <\/div>\n            \n            \n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section\n    id=\"tb-block_1559803c758140dfc4f5fc839078d672\"\n    class=\"txtb txtb--align-left txtb--width-narrow has-padding-half\"\n    >\n    \n    <div class=\"txtb__container\">\n        <div class=\"txtb__inner\">\n\n            <p class=\"txtb__eyebrow\" style=\"font-family: var(--font-mono); font-size: clamp(0.875rem, 1.2vw, 1rem); font-weight: 700; color: var(--color-dark)\">When &amp; Where<\/p>\n            \n                            <div class=\"txtb__text\" style=\"font-family: var(--font-body); font-size: clamp(1rem, 1.5vw, 1.125rem); font-weight: 400; color: var(--color-dark)\">\n                    <p>Time:<br \/>\nThursday, June 25, 2026, 10:00 a.m. to approx. 5:00 p.m.<\/p>\n<p>Location:<br \/>\nDRIVE. Volkswagen Group Forum<br \/>\nFriedrichstrasse 84 \/ corner of Unter den Linden<br \/>\n10117 Berlin<\/p>\n                <\/div>\n            \n            \n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section\n    id=\"ek-block_2f991f27640568f2c717f2c7c05dd821\"\n    class=\"ek has-padding-none\"\n    >\n    \n    <div class=\"ek__inner\">\n        <div\n            class=\"ek__card\"\n            style=\"background-color: var(--color-white);\"        >\n            \n            <div class=\"ek__content\" style=\"color: var(--color-dark);\">\n\n                                                    <p class=\"ek__eyebrow\" style=\"font-family: var(--font-mono); font-size: clamp(0.75rem, 1vw, 0.875rem); font-weight: 700; color: var(--color-dark)\">MIP#7<\/p>                    <hr class=\"ek__divider\" \/>\n                \n                \n                                        <h4 class=\"ek__heading\" style=\"font-family: var(--font-body); font-size: clamp(1.5rem, 2.5vw, 1.875rem); font-weight: 700; color: var(--color-dark)\">The full MIP #7 program.<\/h4>\n                                            <div class=\"ek__text\" style=\"font-family: var(--font-body); font-size: clamp(1rem, 1.5vw, 1.125rem); font-weight: 400; color: var(--color-dark)\">\n                            <p>Keynote, panel, case studies, spotlight and fishbowl: You can find the complete schedule for the day, including all speakers and formats, on the event page. The latest version is always available there.<\/p>\n<p><a href=\"https:\/\/www.tv-plattform.de\/en\/media-innovation-platform-2026\/\"><strong>Go to the MIP#7 program<\/strong><\/a><\/p>\n                        <\/div>\n                    \n                \n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>AI as a game changer: efficiency &#038; value creation in TV &#038; streaming. On June 25, 2026, DTVP invites you to Berlin for the seventh edition of the MIP. One day, four formats: keynote, panel, best practices, live demos, and fishbowl will address the question of where the use of AI in production, distribution, and marketing already pays off economically today.<\/p>\n","protected":false},"author":2,"featured_media":3995,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17,40,42,44,15],"tags":[],"class_list":["post-4004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dtvp","category-event","category-press-releases","category-pressemitteilungen"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/posts\/4004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/comments?post=4004"}],"version-history":[{"count":3,"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/posts\/4004\/revisions"}],"predecessor-version":[{"id":4021,"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/posts\/4004\/revisions\/4021"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/media\/3995"}],"wp:attachment":[{"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/media?parent=4004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/categories?post=4004"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tv-plattform.de\/en\/wp-json\/wp\/v2\/tags?post=4004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}